Our Bikaneri journey

Rooted in tradition. Created for today.

Rang Ratan brings together Bikaneri Papad, Bhujia and Indian sweets under a refined modern identity, while Ras Ratan continues as our dedicated Papad collection.

Bikaner, RajasthanPapad · Bhujia · SweetsTwo brand identities
Bikaneri papad craftsmanship Rang Ratan bhujia
Made in
Bikaner
Our story

More than a product. A part of the Bikaneri table.

रंग रतन

Rang Ratan was created in Bikaner to bring familiar regional flavours into a more refined and contemporary experience. Our collection brings together Papad, Bhujia and classic Indian sweets connected with everyday meals, family gatherings, celebrations and gifting.

Under Rang Ratan, customers can explore Papad varieties, Bikaneri Bhujia, Boondi Mix, Soan Papdi, Kaju Katli and Badam Katli. Ras Ratan is maintained as a separate Papad brand with its own collection, packaging, product descriptions, pack formats and commercial information.

From the everyday family table to retail shelves and business requirements, our focus is simple: preserve recognisable Bikaneri character, maintain consistency and present every product with pride.

Authentic regional food deserves thoughtful presentation and a proud place on the modern table.

01

Regional pride

Celebrate Bikaneri food through clear, confident and contemporary brand presentation.

02

Wider reach

Make familiar products easier to discover across homes, retail and business markets.

03

Trust

Present product, label and manufacturer information responsibly and clearly.

04

Growth

Build lasting retail, wholesale and distribution relationships.

Our vision

To make Bikaneri food proudly recognised, near and far.

Our vision is to build a trusted Bikaneri food brand that brings authentic Papad, Bhujia and Indian sweets to homes, retailers and business partners across India and beyond, while preserving the character and food heritage of its origin.

We want regional food to feel valuable, relevant and proudly presented—without losing the familiarity customers already love.

Our mission

Dependable products. Familiar flavour. A simpler customer experience.

Our mission is to prepare dependable products, preserve familiar regional flavour and create a clear, convenient experience for every customer.

01

Consistency

Maintain dependable product and presentation standards across the range.

02

Clear information

Present ingredients, allergens, nutrition and storage information responsibly.

03

Strong identities

Build Rang Ratan and Ras Ratan through thoughtful packaging and communication.

04

Responsive business

Make retail, wholesale and distribution enquiries simple and direct.

Experience the collection

Discover the products behind our story.

Explore products